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Terra Madre Salone del Gusto 2024: Tucano Joins as a Green Partner for a Sustainable Future

Terra Madre Salone del Gusto 2024: Tucano Joins as a Green Partner for a Sustainable Future

From September 26 to 30, 2024, Turin hosted the 15th edition of Terra Madre Salone del Gusto, an event dedicated to good, clean, and fair food. Parco Dora was transformed into a vibrant international hub, attracting over 300,000 visitors and 700 exhibitors from 120 countries. The theme of this year’s edition, “We Are Nature,” emphasized the need for a new relationship with nature through food, offering solutions for a sustainable future.

Key topics included sustainable agriculture and biodiversity protection, with a focus on urban regeneration and food policies. During the five-day event, more than 1,000 activities brought together producers, chefs, activists, and young people, all sharing the common goal of rethinking the food system to address global environmental challenges.

In line with the values of the event, Tucano participated as a Green Partner by creating the official tote bag, made entirely from recycled plastic. This tangible action highlighted a commitment to more eco-friendly practices, helping to reduce the environmental impact of the event. The tote bags distributed to participants were not just a practical accessory but also a symbol of the focus on circular economy and material reuse.

Tucano’s presence marked a step forward towards greater sustainability in events, promoting environmental awareness among visitors and exhibitors, and supporting the values of Slow Food and Terra Madre.

The partnership between Tucano and the Stake F1 Team Sauber: combining performance, Italian design, and sustainability.

The partnership between Tucano and the Stake F1 Team Sauber: combining performance, Italian design, and sustainability.

 

Dal 26 al 30 settembre 2024, Torino ha ospitato la quindicesima edizione di Terra Madre Salone del Gusto, un evento dedicato al cibo buono, pulito e giusto. Parco Dora si è trasformato in un vivace crocevia internazionale con oltre 300.000 visitatori e 700 espositori, provenienti da 120 paesi. Il tema dell’edizione, “We Are Nature,” ha sottolineato la necessità di una nuova relazione con la natura attraverso il cibo, proponendo soluzioni per un futuro sostenibile.

Tra gli elementi centrali della manifestazione, l’agricoltura sostenibile e la protezione della biodiversità hanno trovato ampio spazio, così come i percorsi dedicati alla rigenerazione urbana e alle politiche alimentari. Durante i cinque giorni, oltre 1000 eventi hanno coinvolto produttori, cuochi, attivisti e giovani, con l’obiettivo comune di ripensare il sistema alimentare per affrontare le sfide ambientali globali.

In linea con i valori dell’evento, Tucano ha partecipato come Green Partner realizzando la shopper ufficiale interamente prodotta con plastica riciclata. Questo gesto concreto ha voluto sottolineare l’impegno verso pratiche più rispettose dell’ambiente, contribuendo alla riduzione dell’impatto ambientale dell’evento. Le shopper distribuite ai partecipanti non sono state solo un accessorio utile, ma un simbolo dell’attenzione all’economia circolare e al riuso dei materiali.

La presenza di Tucano ha rappresentato un passo avanti verso una maggiore sostenibilità degli eventi, promuovendo la consapevolezza ambientale tra i visitatori e gli espositori e supportando i valori di Slow Food e Terra Madre.

Tucano at Venice International Film Festival 2024 a 20-year collaboration between art and sustainability

Tucano at Venice International Film Festival 2024 a 20-year collaboration between art and sustainability

This year Tucano is again participating in the Venice Biennale’s International Film Festival, celebrating the 20th anniversary of this important collaboration. The partnership between Tucano and the Biennale Cinema is an example of how Italian excellence can combine art, culture, innovation and environmental sustainability.

Over the years, Tucano has provided iconic bags that have become a symbol of the event. Even in 2024, Tucano continues to be the official supplier of shoppers for the Festival, made of recycled plastic, in line with a strong commitment to eco-sustainability.

Directed by Alberto Barbera, the Venice Film Festival 2024 will have Sveva Alviti as godmother and Damien Chazelle as jury president. Among the Italian titles in competition are anticipated works such as Gianni Amelio’s “Battlefield” and Luca Guadagnino’s “Queer.” There is also great interest in the foreign films in competition, including Tim Burton’s “Beetlejuice Beetlejuice” and Todd Phillips’ “Joker: Folie à Deux.”

Tucano is Official Team Supplier of Stake F1 Team KICK Sauber

Tucano is Official Team Supplier of Stake F1 Team KICK Sauber

We are pleased to announce our new partnership with Stake F1 Team KICK Sauber. The Formula 1 team will use a selection of Tucano travel products, including suitcases, weekender bags, and backpacks, made from recycled plastic materials. These accessories will accompany the drivers and the team during their challenging international transfers, offering them convenience and style.

This partnership represents a significant step for Tucano, confirming our commitment to innovative and eco-friendly travel solutions. Tucano products, distinguished by their distinctive Italian design, combine elegance and functionality to meet all the needs of the F1 team.

The collaboration between Tucano and Stake F1 Team KICK Sauber reflects the common values of both companies, dedicated to the continuous pursuit of excellence by combining cutting-edge solutions with respect for the environment