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It doesn’t take much to create a small and attractive project … two great brands, a meeting of minds, an ability to communicate with ease and an amazing city in common.
The brands are Tucano and Octopus, the city is Milan, and the meeting of minds and the desire to communicate are the starting points in defining and implementing the project.
Of course all this has generated an exclusive collection, prompting the well-known tentacles to passionately entwine around some equally well-known Tucano products, enhancing three iPhone covers, two Second Skins for 13″ and 15″ MacBooks, and last but not least – three small pouches and a fun tote bag.
We’re excited to see what happens when they make their debut at the Rinascente stores in Milan’s Piazza Duomo and Rome’s Via del Tritone where the first products will be available in an exclusive preview offer on April 5. Of course you’ll be able to purchase the same products from both the Tucano and the Octopus Brand websites, as well as at Milan’s IUTER store, on Monday April 9.
About the Octopus Brand
Octopus is a concept brand founded in 2012 by premium streetwear label Iuter. “Octopus” was a groundbreaking graphic originally released in 2005 by renowned designer Giorgio Di Salvo for VNGRD, and in 2012 Iuter decided to resurrect this concept in a new brand based on the iconic octopus motif, only.